Bid farewell to your usual brushing experience and say hello to an interesting one, with Colgate Charcoal Clean black gel toothpaste. Refresh your senses with a  toothpaste which is perfect blend of natural bamboo charcoal that helps to detoxify for a deep clean feeling & exotic Wintergreen mint with its subtle tingling and long-lasting freshness. It is a gel-based paste that is effective in removing plaque & bad breath-causing bacteria.  Not just an interesting color, but also an interesting minty taste with benefits. It is an anticavity toothpaste, providing freshness and whitening on regular use. Recommended Usage: Put a pea size amount of our Colgate toothpaste on the head of the toothbrush. Insert the toothbrush into your mouth & use gentle, short strokes to brush your teeth. For a better experience try with Colgate Slim Soft Charcoal Toothbrush. For optimal results, brush twice daily for 2min.